Friday, October 16, 2009

Generate Revenue via Sponsorships

You may have received an email from us the other day informing you of a new partnership that ICS SIDEARM Sports has made with University Sports Publications (USP). For several years many of you have been asking us to help provide you sponsorship opportunities on your Website and with this partnership we can now fulfill this need.

The process is easy and the end result is money back into your athletic program. Let us know if you are interested and we will get you the agreement.

Over the past week we have received many inquiries. Below I will address the frequently asked questions.

Why USP? USP understands collegiate athletics and works with over 500 colleges, universities, and conferences across the United States. They already have the relationships with potential sponsors and they have a sales force that can make this a success.

What should I do if interested? We have a standard agreement that we will send you which you just need to sign and fax back to us. THAT IS IT. We do the rest.

How many ad locations will you use? All we ask is for three ad locations on your homepage (one banner location and two right side locations). Each location will rotate through no more than 4 ads.

Will this interfere with my current sponsors? Absolutely not. We will add in the 3 additional ad locations so they do not interfere with anything you are doing.

What kind of ads will be sold? USP’s strength is in local advertisers. USP also understands the type of advertisers that colleges and universities do not want o their website and stay away from anyone that would be inappropriate.

Can I restrict certain organizations from being solicited? Absolutely. You can provide an initial protect list and you can modify the protect list at anytime.

Do I have to maintain the ads? No. USP and ICS will do all the work. We will put up, take down the ads.

So what do I have to do? Nothing. After you sign the agreement we do all the work and you simply receive a check every quarter.

End result. We realize we are still in a down economy and budgets have been cut. We believe your website should be thought of as a revenue stream and not an expense. This is one way in which SIDEARM can help your bottom line.

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